Local Search Marketing: Google Places
Google Reports that 82% of people today use online services like Google Maps to find local business listings.
Have you noticed in the past few months that now when you search for a service or company in your area such as “Attorney Los Angeles” or “Los Angeles Internet Business Consultant” That map results actually show up first before the organic Google search results?
This is an effort on Google’s behalf to make search results more relevant by showing Google local business listings before the organic search results on Google.
Here’s how to make sure you are visible in Google Local Business Listings.
1) Find your business on Google Maps – you may need to add your business at your address if it has not already been added to the map automatically by Google.
2) Claim your listing on Google Places – Google Places is the name of Google’s Local Business Listings that you can view and claim on Google Maps. In the upper right corner of the the listing, click Business Owner? This will allow you to claim the listing completely for free and edit your business details. See more Tips and Tricks on Local Internet Marketing.
3) Leveraging Local Search -The easiest way for your Google Places location to get noticed is for your listing to of course have all your profile information completed, as well as a lot of reviews by your customers directly on the Map. Google automatically pulls reviews from places like Yelp, but sending your customers directly here to review your page will make your company more visible.
Feel free to contact me for more helpful free tips on how to leverage local search to grow your business!